Logicstackbase

About our practice

We help app teams in Thailand and the region read customer lifetime value with the same care they give product roadmaps.

Official name and history

The official registered business name is Logicstackbase Co., Ltd. The company was established in 2018 in Bangkok after several years of freelance cohort work for local consumer apps. Early projects focused on subscription renewals for lifestyle brands; the practice later expanded into marketplace repurchase studies and acquisition source mapping for growth teams preparing board packs.

Today we operate from Chom Thong, combining remote analysis with in-person readouts when stakeholders prefer a shared table over another video call.

How we work

Every engagement begins with definitions—what counts as a purchase, how refunds are treated, which markets belong in scope. We write those choices down before modeling so disagreements surface early. Deliverables stay readable for product, marketing, and finance in the same room.

Values we hold

  • Caveats travel with charts—thin cohorts are labeled, not polished away.
  • Clients keep ownership of their data and measurement stack.
  • Recommendations name owners and timeframes, not vague aspirations.
Colleagues collaborating around a table with notebooks

People you may meet

Portrait of a woman in a bright office

Araya Sutham

Principal analyst

Leads flagship assessments and stakeholder readouts. Background in consumer subscription products across Southeast Asia.

Portrait of a man in business attire

Daniel Ong

Engagement lead

Coordinates data access checklists and monthly monitoring briefings with growth and finance counterparts.